The quarter-zip is having a massive fashion moment in late 2025, and there is no better way to ride the trend than with the Cleveland Browns EST 1944 Waffle Knit Quarter-Zip Hoodie. Moving away from the oversized shapelessness of traditional sweats, this hoodie offers a structured, textured look that elevates your fan wardrobe instantly.
2026 Browns EST 1944 Half Quarter Zip Waffle Hoodie | Vintage Heritage Collection
The hoodie is a masterclass in “elevated fan apparel.” It moves beyond the basic screen-printed cotton sweatshirt to offer a garment that feels substantial, durable, and thoughtfully designed for the Winter 2025 season.
Visually, the hoodie strikes a balance between retro nostalgia and modern clean lines. The “EST 1944” text on the chest pays homage to the franchise’s birth in the All-America Football Conference, anchoring the piece in history. The iconic orange helmet graphic and bold “CLEVELAND BROWNS” wordmark leave no doubt where your loyalty lies. The quarter-zip closure adds versatility, allowing you to zip up for a mock-neck look that blocks the wind, or zip down to show off a layered tee underneath.

Why Is This Shirt Trending?
The “Quarter-Zip Renaissance”: Fashion data for late 2025 shows a 25% spike in search volume for men’s quarter-zips, driven by a viral “old money/preppy streetwear” aesthetic popular on TikTok. This hoodie capitalizes on that silhouette, updating it with sports culture.
Late-Season Playoff Push: As the 2025 season heads into Week 16 and 17, fan sentiment is at its peak. Merchandise that layers well for cold-weather stadium games sees a natural demand spike in December.
Texture is King: “Waffle knit” and “textured fleece” have been top-performing keywords in Q4 2025 retail. Consumers are moving away from flat prints and looking for fabrics that feel premium to the touch.











