Elevate your fan gear with the hat that’s taken the internet by storm. This Brigham Young University Snapback is the definitive cap for the modern fan, famously worn by Dave Portnoy. It ditches the standard logo for a bold, text-based design, offering a unique and stylish way to show your support for the BYU Cougars.
Dave Portnoy BYU Brigham Young Hat | Show Your Support
This is it. The hat that launched a thousand searches. As seen on founder Dave Portnoy, this Brigham Young University Hat has become a cult classic, bridging the gap between die-hard BYU faithful and loyal “Stoolies” across the country. It’s not just a hat; it’s a statement. Crafted for comfort, built for style, and designed to turn heads, this cap is the definitive way to show your Cougar pride or channel that unmistakable “El Presidente” energy.
With its clean, classic design and viral association, this hat has transcended simple fan gear. It’s become a symbol of a particular brand of confidence and personality. Instead of a traditional mascot or “Y” logo, it features “BRIGHAM YOUNG” spelled out in a bold, arched, collegiate font. It’s an instant conversation starter and a nod to one of the biggest personalities in sports and media.











