The 2026 season has entered its most electric phase with the announcement of the 2026 Bad Bunny Jaguars Concho Shirt. This isn’t just fan gear; it’s a cultural bridge. Combining the “King of Latin Trap’s” iconic aesthetic with the fierce spirit of Duval, this release is the ultimate collector’s item.
2026 Bad Bunny Jacksonville Jaguars Concho Super Bowl LX Shirt – The Ultimate Fan Collaboration
The shirt is the centerpiece of the “Concho Collection,” a historic partnership between the football and global superstar Benito Antonio Martínez Ocasio. This drop is designed for a new generation of fans—those who live at the intersection of streetwear, reggaeton, and professional football.
The shirt’s design is a masterclass in modern merchandise. On the front, you’ll find the stylized “Sapo Concho” frog dressed inJaguars gear, including a miniature helmet and football. The sleeve is adorned with the signature Bad Bunny eye logo, while the back showcases a massive, high-definition screen print of the Jacksonville Jaguars primary logo. It’s a 360-degree fashion statement that celebrates the expanding global and cultural footprint.

Why the 2026 Jaguars Concho Shirt Went Viral
This specific design skyrocketed in popularity when Bad Bunny was spotted wearing the Jaguars version during a surprise pop-up performance in Puerto Rico. The “Sapo Concho” character, holding a football while wearing a tiny helmet, became an instant meme and a symbol of the “Latinization” of the football. Within hours, “Jaguars Concho” was trending on TikTok and Instagram, as fans raced to secure the teal colorway before the Super Bowl kickoff. It represents a rare moment where a sports mascot and a music icon’s persona blended perfectly into a single, viral aesthetic.









